Easyart ID: 423008
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Michael Craig-Martin combines quotidian objects such as light bulbs, chairs, and umbrellas with everyday words. His pairing of language and image is based on both familiar and unexpected associations. In combining the word GO with a stopwatch Craig-Martin conveys with a sense of immediacy the excitement and anticipation experienced in the moments before the starter pistol is fired, and the roar of the crowd as they encourage their favourite athlete towards the finish line. This is a premium poster, printed in the UK on 200gsm FSC paper.