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John William Godward art prints and posters

John William Godward was born in 1858 and made his debut at the Royal Academy in 1886. He went on to exhibit regularly there and at the Royal Society of British Artists and became a Member of the latter Society in 1889.

Godward specialised in classical genre scenes featuring Grecian beauties in flowing robes, similar in style to Lawrence Alma-Tadema but with his own very personal variation. He chose his models with care, instead of drawing them from a large pool as was the wont of his contemporaries. This was partly due to his shy and sensitive nature, which also accounts for the small number of paintings he sent for exhibition during his lifetime. However, Godward's work reached great heights of popularity despite his lack of self-promotion.

The end of the First World War sounded the death knell of English classical art, of which Godward was one of the leading exponents. Intellectual modernism shouldered out the gentler genres and in the First World War the lushness of the English Neo-Classical school seemed crassly inappropriate. Sir Edward Poynter, a founder and leading exponent of the school, resigned as President of the Royal Academy in 1918; younger artists like Godward struggled on. By 1922, his heart broken by the harshness of the new world, Godward surrendered the unequal fight and gassed himself in the oven. Godward exhibited at the Royal Academy from 1887.

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Gives the frame its character and provides the perfect setting for an artwork to be fully enjoyed.

Perspex or glass

Protects the artwork from dust and wilting so that it can be admired for many years.


Adds depth to an image and works with the moulding to enhance and protect the artwork.

Backing board

Bonds to the artwork ensuring it is perfectly smooth and holds the whole frame together.

More about framing

framing info

In the Design Studio

We partner with the world's top museums and galleries to bring you exclusive prints of the highest quality. Our teams of designers ensure the colours are accurate, papers are well suited and the best frames are suggested.

Colour Perfecting in the Print Room

In the printing room, artworks are printed on state-of-the-art machines with a team of technicians checking colour and quality every step of the way.

Measuring Up

After being cut down to size, our team carefully finish any stray edges, check measurements and prepare the prints for mounting and framing.

Assembling Frames in the Framing Workshop

We have a team of master framers who work with high-quality, responsibly-sourced wood to create our vast range of framing combinations - each frame is bespoke and made to order for every print.

Hand-finishing in the Framing Workshop

Our selection of hand-finished frames are painted or stained by hand in a variety of colours, and finished with a layer of wax - the end result is a uniquely crafted, beautiful frame that is made to last.

The Last Stop

In this workshop everything comes together - the print, the frame and the glass - in a seamless and stream-lined process.

Mounting the Prints

The artwork is carefully mounted in preparation for framing.

Laying the Glass

Once mounted, the print is ready to be covered by glass or perspex - a delicate procedure but expertly done with not a fingerprint in sight.

The Final Product

After a final, thorough check, the framed print is ready to be carefully packaged up and shipped to the customer.

Transferring to Canvas

For those who order their art as canvas prints, the same amount of attention and care goes into the process. Here, the print is being transferred to a wooden frame.

Finishing the Canvas Edging

As with the framed prints, our canvases are all hand-finished in the workshop - a labour of love from start to finish.